I've been thinking about this for a while, because I find it fascinating. I know there are major cultural differences between the US and the UK, and that has a huge effect on marketing ideas and practices. But at the same time, considering that we are reading the same books, isn't there a lot in common as well? Anyway, I like to search out the different editions of book covers that are published in the US and the UK, and I thought I'd share a few.
Nora Roberts is a huge author (obviously) in the US. Is she as big in the UK? I don't know, but her publishers can probably afford to make as many different covers as they want for her books. I prefer the US cover on this one.
Northern Lights US Cover
Northern Lights UK Cover
Here is another big romance book. Naked man's chest on the US version, butterfly on the UK. I also prefer the US cover here.
Lie By Moonlight UK Cover
Lie By Moonlight US Cover
For Camelot's Honor is a Luna book. It is presented more as a historical novel in both of these covers. "Honor" is spelled differently, but that is a normal American/British difference. I love the UK cover here.
For Camelot's Honor US Cover
Camelot's Honour UK Cover
Haunted is a book I was a little surprised to see a different cover on. I have noticed that most books that are published as mass market paperbacks seem to stick with the same covers. Probably a cost issue. But this one has different art. It also has a different tagline. Seems like it relies on sex less to sell it (as on the Quick book above as well). I prefer the US edition.
Haunted US Cover
Haunted UK Cover
Seduced by Moonlight is the latest from an author who has become huge in the US. Hamilton definitely sells sex, and her covers show it, even in the UK. Only a few differences really -- the addition of the rose, and the print is larger. The UK edition has a slight edge for me here.
Seduced by Moonlight US Cover
Seduced by Moonlight UK Cover
Stephen King's publishers, like Nora Roberts' can afford multiple covers. Here, the US covers sells the western feel and Roland as the main character. The UK cover seems more bleak, but also more focused on the tower as the center of the universe. I can't decide here. I like both for different reasons.
The Dark Tower US Cover
The Dark Tower UK Cover
Different covers appear on mystery titles as well. The US cover of Ricochet is kind of plain. The UK edition has more going on. The US cover uses red, like the book is screaming "somebody dies in this book!" I like the UK cover.
R is for Ricochet US Cover
R is for Ricochet UK Cover
Even a book as big as The Da Vinci Code can have a different cover put on it, which surprised me because I thought that the cover had a certain recognition factor at this point. I guess that didn't extend to the UK. The UK cover has more of a historical feel. I like it, but I don't know if it fits.
The Da Vinci Code US Cover
The Da Vinci Code UK Cover
Different cover occur on non-fiction books as well. Here, even the title is slightly different. The US cover focuses more on Napoleon, and the UK cover focuses more on the cold climate of Russia that destroyed him. I like both of them.
1812 US Cover
1812 UK Cover
So what do you guys think? Do you notice these differences like I do? Which do you prefer?